As businesses embrace each new technology for marketing communications, they sometimes forget about the other methods that have worked well in the past. I understand fascination with the latest and greatest, but it’s no reason to neglect the tried and true.
For example, because email marketing has become so widespread, some businesspeople assume that direct mail must no longer be an effective strategy. Savvy companies know that direct mail can still work wonders if it’s (more…)
Whats a conference without promotional conference bags? Its like a festival without the cotton candy and popcorn or a party without the goodies. Promotional conference bags are one of those traditions that have become much anticipated among those who attend conferences as part of their business or professional lives. Whether theyre handed out at check in or picked up at a table when the conference starts, conference attendees thoroughly enjoy rifling through the contents to fin (more…)
