Direct Marketing News

If you do business on the web, then the quality of your sales copy can make or break your success.

While some business owners choose to learn the ins and outs of writing effective sales copy themselves, most of them would rather just pay someone else to do it.

That’s where a freelance copywriter comes into the picture. But here’s the problem: Not all freelance copywriters know what they’re doing. And even if they do, sometimes they just aren’t a good fit for your (more…)

Do you know the worst network marketing system ever?

Well let me tell you now. It is when you start up with a home business, fully position yourself, so your sponsor gets their cut, then your sponsor pumps you up with all the income potential and life changing testimonials . . .

You are told to print out cold call scripts, buy some leads and they will be in touch with you soon.

You take the direction of your sponsor, do what you were told, call 250 people wh (more…)

If you are looking into a possible direct mailing campaign after you attend a trade show you may be wondering exactly what is the purpose and what can it really do for your business? If you are considering a direct mailing campaign then you have made a very smart decision to even consider the process as a method of improving your long term business. From a practical standpoint there are several very good reasons to consider a direct mailing campaign as your primary method of (more…)