No one is safe from the deluge of junk mail that floods our mailboxes everyday. There is more waste in the can from junk flyers and mailers than almost anything else. There is a reason for this. Direct mail marketing techniques have been the same for years. There are the mailers which come in the form of checks. Colorful ads and flyers try to catch the consumer’s eye. By now so many people are onto this form of advertising most mail just gets filed right into the trash.(more…)
What to Look for in a Direct Mail Printing Company
There are many forms of advertising the public comes in contact with every day. This could be in the form of radio or television ads. You can advertise on billboards. One of the cheapest forms of advertising is direct mail. Printing your ads on post card stock or sending out flyers can generate more business. Choosing how to advertise is not hard. Choosing a direct mail printing company is difficult. There are some things to consider when choosing the company responsible (more…)
Selecting and Addressing Business Holiday Cards
Sending business holiday cards is a great way to express your appreciation to colleagues and clients as well as advertise your product or service. Once your company has decided to send holiday greetings, it is important to understand and use proper business holiday card etiquette to make the best possible impression this season.
Select the right corporate card and sentiment. Your business holiday card represents your company and should build upon and express its previousl (more…)
