Direct Marketing News

Companies have to promote both their services and their products. This is what makes marketing so important. Marketing aids a company in bringing it’s services and it’s products to the customers. Without marketing, we would not have ads, endorsements, and so on. Some might like this idea, but many would be without jobs.

Advertising, whether it be through broadcast channels such as television and radio, or print means such as newspapers and magazines, contributes to the ma (more…)

For real estate agents, direct mail is by far the most cost effective marketing campaign to develop new leads (and sometimes even to revive the old ones) for the business.

Prospecting is a regular fare for all real estate businesses. In fact, prospecting alone can take much of your time and effort, not to mention a big chunk of your budget. Nevertheless, an increase in the number of your leads establishes your success or failure as a real estate professional.

So how (more…)

According to the Las Vegas Convention and Visitors Authority, in 2002 more than 5 million convention and trade show delegates traveled to Las Vegas, generating $5.9 billion in non-gaming revenue. Las Vegas hosts a large percentage of the top conventions and rents more convention space than any other U.S. city. The climate is not usually a factor unlike others cities which have to contend with excessive rain, snow, etc. The city has grown to accommodate the needs of exhibit and (more…)