Here’s Some Tips & Ideas That Will Help You to Get MoreCustomers.
Customers, they’re a pain… who needs them!!
Unfortunately we all do. Yes, it’s sad but true.
I guess there are customers and then there are customers.
Some customers are simply fabulous and others are just plain painful. I always wince when I cast my mind back to when I owned a local franchise of a national printing franchise group.
Up until then I thought the bank tellers union were abusing some kind of substance when they’re sprouting that it’s “very stressful working with the general public”
What a toss I thought.
But… one day while standing at the counter of the printing franchise praying for the next customer to be somewhere near normal, it hit me.
“Working with the general public is extremely stressful, not to mention plian bloody annoying”
I’m digressing… slightly.
Really I’m not because every business owner I’ve ever met would dearly love to cut loose a percentage of customers who are just plain oxygen thieves.
So, how can you replace the customers that you want to lose, or those that simply disappear.
In recent times there are new strategies emerging for just about everything.
By & large the internet is responsible for this.
It has created a whole new world of communication which of course includes communicating with current & prospective customers.
Traditional methods of new customer acquisition have given away to the internet age primarily because you can reach literally millions of people quickly, at very little cost.
Coca Cola’s marketing budget.
Unless you have a marketing budget somewhere near that of Coca Cola’s, the odd billboard here and there, radio/TV ads or press ads won’t really get you many new customers.
Th (more…)
